Commuters encouraged to join the ‘reading train’ by scanning a bar code
As part of Spain’s national reading plan, Catalan Government Railways has placed posters in trains that allow riders to download the chapters of books by scanning a QR code. The posters ask riders to join the ‘reading train’ and offers them the opportunity to download chapter 1 from 40 different titles. The program began on April 13th in partnership with Random House.
